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CRT-550 Latest Braindumps Ppt & CRT-550 Original Questions
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Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q138-Q143):
NEW QUESTION # 138
Northern Trail Outfitters wants to encourage customers who made a purchase on their website without leaving a review to come back and review their purchase. They want to use Journey Builder to automatically inject contacts who meet these criteria into a Journey.
What product should be recommended?
- A. Audience Studio
- B. Web Analytics Connector
- C. Data Studio
- D. Google Analytics 360
Answer: C
NEW QUESTION # 139
A user receives a message stating that there is an error binding data bound member when testing an Entry Event in Journey Builder.
What can a user do to ensure that contacts enter this interaction successfully based on the error message?
Choose 2 answers
- A. Select a source DE with a root relationship to the contact.
- B. Import new subscribers to the All Subscribers table.
- C. Fire the event in both Automation Studio and the Entry Event.
- D. Make sure the contact is above the High Water Mark on the source data.
Answer: A,D
NEW QUESTION # 140
An analytics team wants to get real-time updates on transactional email metrics, specifically Sent and NotSent, to ensure they are fulfilling a legal object due to the nature of their messages.
What method should be suggested in this scenario?
- A. Data Retrieves on the Send Object
- B. Platform Events API
- C. Data View Export with every send
- D. Event Notification Service
Answer: D
NEW QUESTION # 141
Northern Trail Outfitters (NTO) is creating a birthday journey and one of the requirements is to divert anyone who has redeemed the promotional code before reminder emails are sent on the 15th and 20th of each month.
Their transactional information, which includes redeemed promo codes, Is housed in a separate data extension than the one used for Journey injection. NTO needs to use an attribute to attribute comparison on the customer number field in the Journey source and transaction data extensions.
Which activity would they use to accomplish this?
- A. Decision Split Activity using only Journey Data
- B. Einstein Split Activity
- C. Decision Split Activity using both Contact and Journey Data
- D. Decision Split Activity using only Contact Data
Answer: C
Explanation:
A decision split activity is a journey builder activity that allows branching the journey based on attribute values or engagement behavior of each contact. Contact data refers to data that is stored outside the journey, such as in data extensions or data views. Journey data refers to data that is captured at the moment of entry into the journey, such as from a Salesforce entry event. By using both contact and journey data in a decision split activity, NTO can compare attribute values from different sources using an attribute-to-attribute comparison. For example, they can compare the promo code from the transaction data extension (contact data) with the promo code from the entry event (journey data) and divert contacts who have redeemed the promo code before reminder emails are sent. References: https://help.salesforce.com/articleView?id=sf.
mc_jb_decision_split.htm&type=5 https://help.salesforce.com/articleView?id=sf.
mc_jb_attribute_to_attribute_comparison.htm&type=5
NEW QUESTION # 142
Which customers would benefit most from purchasing a Sender Authentication Package (SAP)?
- A. A growing retailer that currently leverages Marketing Cloud's MobileConnect and MobilePush.
- B. A growing consumer brand that expects to send 500,000 emails per month and would like email branding to be consistent with its domain,
- C. A customer who wants to share another IP within their account structure and is unconcerned about branding at this time.
- D. A nonprofit organization that sends roughly 50,000 newsletter emails per month.
Answer: B
Explanation:
Explanation
A SenderAuthentication Package (SAP) is a set of features that authenticate an email sender's identity and reputation, such as a private domain, a dedicated IP address, a link customization, and a reply mail management. A SAP can benefit customers who send large volumes of emails (such as500,000 per month) and want to have consistent email branding with their domain (such as sender address, links, images, etc.). A SAP can also improve deliverability and avoid spam filters by proving that the sender is legitimate and trustworthy.
References:https://help.salesforce.com/articleView?id=sf.mc_es_sender_authentication_package.htm&type=5
NEW QUESTION # 143
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